Everyday Parasol Leads receives requests from auto insurance consumers who are looking for an insurance agent to help them with getting auto insurance quotes and coverage.
Parasol Leads is offering a special "Deep Discount Deal” on these auto insurance consumer leads plus FREE lead credits!
During this month of March Madness, just open your account with a qualifying deposit and you'll enjoy 100% exclusive automotive leads at a special discounted price, a high return on your investment (some of our agents are achieving up to 40% close rate) and free insurance leads!
To learn more about our March Madness Deep Discount Deal please contact one of our Account Executives today by calling (888) 778-0410 Ext 2.
Or submit your contact information through this online form
Parasol Leads Client Reviews - Click and read what other agents are saying about us.
Insurance Agents Networking Group:
I have found most business men and women need support, a pick me up , a sense of community now and then. It's always nice to be able to discuss issues, compare notes and ask for support from interested peers.
I have a great suggestion if you are interested...
You may already know LinkedIn is a fantastic social site for establishing business relationships and contacts. They also have groups you can join of "like minded" people to help you in a variety of ways to build your business. The link below is a LinkedIn group that has proved to help agents as yourself...check it out and signup...you'll find it a great business building tool to use every day.
To introduce you to our highly productive exclusive auto insurance leads, Parasol Leads is offering you a special "March Madness" deal on our auto leads plus FREE lead credits! Just open your account with a qualifying deposit and you'll enjoy 100% exclusive automotive leads at a special discounted price, a high return on your investment (some of our agents are achieving up to 40% close rate) and free insurance leads!
How to Contact Parasol Leads
Call (888) 778-0410 Ext 2. Learn more about our Auto Insurance Leads March Madness deal, contact one of our Account Executives today!
Visit www.parasolleads.com/support To submit your contact information through our online form.
As a new client of Parasol Leads, all you need to do is open a new “Life Insurance Leads” account with a qualifying deposit and we’ll kick in 150 FREE lead credits. It’s that simple!
If you are in the market for life leads, contact one of our Account Executives today by calling (888) 778-0410 Ext 2. Or submit your contact information through this online form at: http://www.parasolleads.com/support
About Parasol Leads
We are the leading supplier of high quality, organic insurance leads produced in real time and sent directly to our clients.
A powerful indicator on how we are doing as a lead supplier is what other managers and agents are saying about us. I invite you to review the below links for unbiased reviews from many of our current clients.
Parasol Leads Reviews On LinkedIn:
In addition to our existing offering of Life, Individual Health, Medicare, Auto and Home exclusive insurance leads, we now offer Group Health insurance leads! As with all of our leads, our new Group Health leads are real time, exclusive and guaranteed per our lead return policy. States with the greatest volume are AR, AZ, CA, FL, IL, KS, MD, MN, NJ, NY and TX.
If you are an existing Parasol Leads client, you may add Group Health leads to your existing account anytime by submitting your request through your “Contact Us” link in your Parasol Leads online account.
If you are not yet a Parasol Leads client here’s a great time to try us! Contact one of our Account Executives today by calling (888) 778-0410 Ext 2. Or submit your contact information through this online form at: http://www.parasolleads.com/support
Make sure you ask your Account Executive for our new client signup bonus that includes FREE lead credits for a qualifying deposit!
The Internet offers insurance agents a marketing channel that has proven return of investment, minimal cost to manage, and data-driven metrics. If you are not already doing insurance marketing online, you are missing out on one huge opportunity. Here’s how to get you started.
Familiarize yourself with various insurance marketing avenues online. A number of marketing opportunities for insurance agents are available online. It is important to remember, though, that not all of them will work out-of-the-box for your business. When you embark on insurance leads marketing, the key is to familiarize yourself with the way the Internet works.
Internet marketing is at its best when it is interactive. Think of the Internet as a community, composed of real individuals interacting with one another. It wouldn’t make sense to hard-sell your products and services. That would just scare potential customers away. Instead, focus on cultivating a relationship. Seek an audience that will listen to you. And from here build a network that suits the target demographics of your insurance lead marketing campaign.
Keep your insurance business visible online, all the time. It is critical for insurance businesses online to be visible. The Internet is not like the TV or radio where users are moreor less spoon-fed with programs and content. Online, there are virtually unlimited channels. Users can tune in where they want to and their choices are vast.
As you embark on Internet insurance leads marketing, make sure that your customers can find you. Create a marketing plan around search engine optimization, social media and email marketing, among other initiatives aimed at visibility for your business.
If you do succeed in making your business visible online, remember that there is no on and off switch to this exposure. Customers can access your Web property, be it a website or a social media profile, day in and day out. You don’t need to stay awake all the time to market an insurance business. Just make sure you have the necessary automation tools and know-hows to operate a 24/7 business.
Be an authority in the insurance industry. As in any channels, insurance lead marketing online is anchored on the authority of the brand. But unlike any channels, it is easier here to overcome being a small and little-known business.
Typically, there are three stages in insurance lead marketing: attract, convert, and manage. The first part is when you attract potential customers to your business. It involves being visible. Next, you need to convert and manage these visitors to achieve your goals. This is where being an authority comes in.
Project a professional environment in all your transactions. Let people know that your business is the best place online to do insurance business transactions, from insurance quote generation to closing an insurance policy sale.
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Email marketing is one of the safe and proven insurance marketing ideas that you can try for your business online. It’s a low-hanging fruit in Internet marketing that, when implemented correctly, offers high rewards. It requires resources that are readily available for you online. It costs very little in the start and requires even less in the long run. And, more importantly, there is proven ROI that can be directly attributed to this marketing idea.
Email being the most popular form of correspondence over the Internet, utilizing it for marketing is a key part of every agent’s insurance lead generation campaign. There is a method in email marketing that makes it more than just mere correspondence. As in any initiatives you can do online, email marketing requires a strategy to make it work and get results from. Let’s have a look at these important email marketing best practices.
Use simple, straightforward template. Simplicity works. Flashy layouts and bright designs are likely to take attention away from the content. Worse, they will just make your email too big that it would take too much time to download and see your message. When that happens, nothing can prevent the recipients to just delete it and move you to their spam folder.
Simple and clean email templates will help recipients know about your insurance marketing content instantly. You will be doing them, and yourself, a favour if you could say what you want to say in as little time as possible. Additionally, simple templates facilitate actions. With little distractions on the content, your recipients are more likely to find and click on the call-to-action button in the email.
Personalize important elements of email. Recent studies and AB tests show the positive effects of personalization in email marketing. They reveal insights on how emails catch the attention of the recipients via personalized subject line, salutation, and message. While canned emails are likely to get deleted immediately, personalized emails have more chances of being read and elicit a response via the call-to-action button.
In email marketing, it is best practice to write your email in easy-to-read format. Avoid jargons and use short paragraphs. Highlight important words by writing them in bold font. Aside from the subject and salutation, other key areas to personalize an email is the signature. Instead of having your insurance business in the sender field, you can use your own name. A signed email works even better to create an impression that an actual person sent the message and not just some computer software.
Schedule your email during key hours. Identify the peak hours when you receive visits from people in your contact list. This will help guide you schedule your emails effectively. Work hours, for example, may not be ideal because your recipients are busy and may not have the time to check their personal mails. Traditionally, time slots such as 9AM, 1PM, 5PM and 9PM produce the most responses to Internet insurance marketing.
The Internet presents plenty of insurance marketing opportunities for different businesses. But while most of these marketing campaigns online are applicable to almost any type of industries, they are better adapted to the niche you’re in so they can bring better results. For insurance agents, the key is to take these marketing ideas and tailor-fit them to your marketing goals.
There is no cookie-cutter approach to online marketing. In order that insurance agents can justify the cost and effort of each insurance marketing idea, goals should be established and met. Whether they need leads, brand exposure, or both, insurance agents will find it hard to make an insurance marketing campaign work if he will just copy what others had done.
Here are the best online marketing ideas to help insurance agents develop a workable marketng plan.
1. Build communities – marketing online is all about building communities. Whether you have a website or a social media account such as Facebook, Twitter and LinkedIn, you need to be visible. Start working on being found. Advertise, optimize, and be present where your target customers are.
The next step is to differentiate your online presence from the competition. Give users something that sticks. You can do so by making the online presence of your insurance business helpful, valuable, informational, or all of the above. The key is to attract insurance agent leads and make them come back to your website.
2. Facilitate interactions – compared to traditional marketing, insurance marketing ideas online offer better resources to get real-time feedback from your customers. Via traffic monitoring tools such as Omniture Site Catalyst and Google Analytics, you can get insights on how customers interact with your online campaigns.
With these analytics data, insurance agents are equipped to refine each of their marketing initiatives. Make your website conducive to discussions. Be available, as much as possible, to respond to your network in your business pages. Make your online presence count.
3. Design it to go viral – the best marketing initiatives are not only free, but far reaching and viral as well. Wouldn’t it be nice to have a community of insurance customers who are willing to endorse you to their network? By creating insurance agent marketing initiatives that are shareable, they spread via word-of-mouth. It is not as easy as it sounds, of course, but with creativity and insights, you just might find what appeals to your customers.
This recession is a very difficult time small-business owners; and not all companies will survive. To ensure that your insurance agency or brokerage is left standing when the economy finally recovers, there are actions you can take to help you withstand the financial storm while maintaining and perhaps even growing your business at the same time.
Cash Flow Management
One aspect that’s key to success for your insurance businesses in either a prospering economy or a recessed economy is effectively handling the cash that flows in and out of your company. Keeping track of your business’s cash flow becomes even more vital in difficult times. According to Power HomeBiz, effectively managing your outflows can help keep your business above the water when revenue or sales streams have gone dry. Begin by creating a budget and strictly sticking to that budget, limiting spending considered “nonessential," removing waste and perhaps even negotiating with suppliers to adjust terms and negotiate for healthier discounts to support your profit margins. Reinvest your accumulated savings into fresh ways to develop your insurance business, such as revamping your website or making an investment in a brand new piece of equipment or a brand new product line.
Deliver Outstanding Customer Service
Delivering the best customer service is an intangible way by which to combat a recession with results that are tangible. Gauging best procedures in customer service can at times be difficult -what is pushy to one of your customers may be useful to another. However, this much is evident: Outstanding customer service can spearhead customer loyalty. Particularly in a small-business atmosphere, identifying your customers, mainly what they enjoy and what they deem to be essential, can create a difference in assisting you in keeping your customers. One of your primary goals should be focused on your current customers, making sure that their business remains intact and assuring that you do not provide them with any reason to go somewhere else or cease spending their money on what you are providing.
Ask Your Customers
Josh Gordon, who is the president of Smarter Media Sales, said in a published interview in the magazine "Publishing Executive", in a recessed economy, one of the secrets to selling to your business-to-business clients is to ask the right questions. If your customers are withdrawing, it is up to you to determine why and how you can possibly help. Contemplate their reasons and search for solutions. If they are having a tough time with their cash flow, negotiate favorable terms of payment, comprised of installment plans or other types of creative financing; if the price is a concern, search for less costly options or reduce your prices for a limited duration. Your retail company could also gain from questioning your customers about what they desire. From inventory management to merchandising to pricing and marketing, your customers can give you insight on how to successfully run your company. If you have the correct merchandise along with the correct message at the correct price, your customers will purchase, whether in a recession or not.
According to the SBA, or the Small Business Association, businesses that are struggling during a recession can utilize the downtime as an opportunity to analyze their business practices. If you are an owner of a small business, you’ve got the power and ability and to implement a change if a change is necessary. According to the SBA, to do that, you must assess your company from the bottom to the top, examining your operations, your streams of revenue, your customer interface, even your primary business model. Search for opportunities, specifically when assessing your sources of revenue, to create fresh streams of revenue and new methods of conducting business. Nothing needs to be sacred; do not be frightened to strive for something different. Utilize a recession as a path to a fresh start, not as an excuse to put an end to the business you have built.
This webinar filled up so quickly the first time around...we offering a second opportunity!
"Just Give Me Someone To Talk To!"
If I hear that once, I hear that a hundred times a day from agents looking to build their business! Your a professional insurance agent that knows how to close....if you can just connect with the right kind of people and have a chance to talk to them.
Does that sound familiar?
This webinar was created for exactly that purpose...to identify the challenges every agent meets in developing a consistent flow of new prospects. Better yet, through this webinar we give you solutions that you can incorporate into your business today.
Solutions that will make a difference in your business and your life right now. Don't delay, signup right now. You owe it to yourself and your family to finally learn the truth about insurance lead generation and what action to take so you can live the life you so richly deserve.
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