Indexed Universal Life Insurance Sales Hit New High

Posted by Michelle McKinley on Thu, Jul 06, 2017

Capitalize on the Industry Climate with Life Insurance Leads for Agents

Year over year life insurance premium revenue was up 18 percent at the end of 2016 despite industry concerns about an 18-month-old regulatory guideline for indexed universal life insurance. Sales of universal life insurance remain strong, new research shows.

In the 78th edition of Wink’s Sales & Market Report, it was revealed that the IUL premium revenue for the three months ending in December 31, 2016 totaled $534.5 million. That’s up 18 percent from third quarter sales of $452.9 million.

How to Capitalize on the Market

This study and others like it, continue to prove that demand for life insurance is high. To capitalize on this market trend, life insurance agents are buying life insurance leads to supplement marketing and prospecting efforts.

With exclusive life insurance leads, agents can spend less time cold calling and more time following up on quality leads. Working with an insurance lead generation company is easy. The lead buyer signs up, and sets filters. Lead filters include age and other demographics that fit your lead criteria. The buyer only buys those leads that fit their specified filters.

The best insurance lead generation companies allow returns. That means very little risk for the insurance agent. You keep the quality leads, and return any that are bad. Lead prices range from expensive to cheap depending on if you’re looking for exclusive life insurance leads or shared.

Contact Parasol Leads to capitalize on the rise in demand for life insurance. Get exclusive life insurance leads from Parasol Leads now.

Tags: exclusive life insurance leads, buying life insurance leads

Repealing the Estate Tax Might Affect Life Insurance Sales

Posted by Michelle McKinley on Wed, Jul 05, 2017

Trump Administration Puts Repealing Estate Tax on It’s Priority List

The Trump Administration has made it clear that repealing the estate tax is on the top of their priority list. In April 2017, LIMRA asked 24 U.S. insurers how they thought this would affect life insurance sales. Find out how your insurance business will be effected, and learn how insurance leads can help.

Current federal estate tax laws only apply to estates exceeding $5.49 million per person. Americans can leave an unlimited amount of assets to spouses, so the threshold for married couples is $10.98 million. Roughly 0.2% of Americans, or one out of every 500 people who die are impacted by the estate tax. The estate tax also applies to family-owned businesses and farms.

Four percent of the life insurance market includes survivorship life insurance which is intended to pay federal estate taxes and other estate settlement costs. Survivorship life insurance also makes up ten percent of premium for companies who offer it annually.

All life insurance carriers surveyed – which represents 64% of the survivorship life insurance market – believe that repealing the estate tax would have a negative impact on survivorship life insurance sales. Four in ten carriers think it would have a significant negative impact on survivorship life insurance sales, and 54 percent think it would have a minor negative impact on life insurance sales overall.

Six in ten of the carriers surveyed do not expect the U.S. estate tax law to change this year, but if repealed those surveyed believe it would have a negative impact on life insurance sales the following year.

How ParasolLeads Can Help

Increase life insurance sales with the best insurance leads on the market. Parasol Leads is the best insurance leads company because we deliver high quality life insurance leads in real time. Learn more about our life insurance leads.

Why Demand is Growing for Life Insurance Leads

Posted by Michelle McKinley on Mon, Jul 03, 2017

Demand for Life Insurance Leads is Growing Making it Harder for Agents to Prospect

Insurance lead generation has been a competitive space for several years now. Saturation and demand are only growing, as many companies enter into the space to grow revenue. Unfortunately, there is a finite amount of people eligible each year. Buying life insurance leads for agents can help businesses looking to get into, or expand, life insurance sales.

The retail life insurance industry is hard to break into and succeed in. The Bureau of Labor Statistics reports that there are 443,000 life insurance agents in the U.S. By 2022, they estimate that another 45,900 life insurance agents will enter into the labor force. With a US population of 321 million in 2015, the size of the life insurance industry means that there’s one agent for every 726 people in the states. This provides a tough environment for an agent who makes a living on commissions from sales.

Why Life Insurance Agents Quit

Many life insurance agents quit, because it’s too difficult to find insurance life leads. Finding prospects is challenging, even with the support of a marketing team – which many life insurance companies don’t have. As a result of the competitive market, many life insurance agents quit without having been given a real chance to succeed. Insurance companies can retain agents and grow business by providing leads for life insurance.

Exclusive Life Insurance Leads

An insurance leads company can provide exclusive life insurance leads for agents to help retain agents and increase sales despite demand for leads being high. These leads are only sold once, and are delivered in real time. Purchasing real time life insurance leads is important, because an aged lead is harder to convert. Their exclusivity gives insurance agents the edge on a hot lead. Not all insurance lead generation companies are equal. Make sure to read life insurance leads reviews before buying exclusive life insurance leads.

Choosing the Best Life Insurance Leads Program

There are several steps agents should take before choosing a life insurance leads program. First, review the terms of the lead aggregator. The best life insurance leads program will allow the buyer to return bad or fraudulent leads. You should be able to choose between shared and exclusive life insurance leads, and you should be able to set filters. Filters help agents pre-select the types of criteria they require from leads – helping the seller to qualify leads before sending them over. Next, check life insurance leads reviews to determine whether or not you can trust the company to provide quality leads.

Parasol Leads is a top industry provider of shared and exclusive life insurance leads. We work hard to keep our clients happy and our quality high. Contact us to learn more about our life insurance leads program and buy leads for life insurance. Read Parasol Leads reviews now.

Tags: exclusive life insurance leads, life insurance leads, real time life insurance leads

Why Use a Lead Aggregator for the Best Health Insurance Leads

Posted by Michelle McKinley on Thu, Jun 29, 2017

More health insurance agents are buying their health insurance leads

Parasol Leads is a Los Angeles based insurance leads generation company that services the health insurance industry. We've seen the demand for health insurance leads grow tremendously over the past few years - and the reason why is clear. Health insurance agents are always searching for the best health insurance leads to help reduce prospecting time and grow sales. It's also increasingly more difficult to generate health insurance leads in-house.

Parasolleads benefits include:

  • Health insurance leads that are delivered in real time from prospects actively searching for health insurance quotes
  • Medicare supplement leads exclusive also available
  • Custom filters
  • Great return policy
  • Award winning customer service

Why Health Insurance Agents Use Lead Providers

Finding high quality health insurance leads is challenging in today’s competitive marketplace. Getting started can be overwhelming with all the options thrown at agents including ad networks, social networks and email marketing platforms. Despite the challenges, there’s no denying that online is where it’s at. Your insurance customers are shopping for health insurance online.

Three in ten consumers have used one or more insurance lead generation sites to search for health insurance quotes, according to a 2012 insurance shopping study by ComScore. Moreover, about 50% of consumers reported visiting lead aggregation sites like the ones Parasol Leads manages to obtain insurance quotes. Insurance businesses that opt out of purchasing health insurance leads are missing out on one of the top sources for the best health insurance leads for agents.

Young consumers showed the most interest in purchasing health insurance on the internet. According to the study, 31% of consumers between the ages of 25 and 44 said they would prefer to buy health insurance directly – 75% citing the internet as their preferred means of direct purchasing.

By adding a health insurance lead generation company to your lead generation efforts, you can significantly impact your sales pipeline. Let agents spend more time on the phones closing than prospecting.

Why ParasolLeads?

ParasolLeads is an award-winning health insurance lead provider. By adding our services to your lead generation arsenal, you can grow business faster than ever before. We target those consumers actively searching for health insurance coverage. We reach consumers where they spend time most – online, on social and on their mobile devices.

Leverage ParasolLeads as your health insurance prospecting source, and invest your marketing dollars on promoting your brand, and upselling and cross-selling to existing clients. You can trust ParasolLeads to pass over the best health insurance leads to help you convert at a higher rate. Sign up to buy the best health insurance leads available. Become a ParasolLeads client today.

Tags: medicare supplement leads, insurance lead generation companies, health insurance leads, best health insurance leads

What Annuity Insurance Leads Can Do for Your Business

Posted by Michelle McKinley on Wed, Jun 28, 2017

Grow Your Insurance Business with Annuity Leads for Agents

Annuities are considered both insurance and investments, because the client invests money and the carrier of the annuity guarantees payment of the annuity. Clients often look to protect themselves from outliving their investments. Annuities can offer clients a tax-deferred investment, which many investors find attractive. If you’re looking to grow your insurance business, it’s time to consider annuity insurance leads.

Many employers are beginning to shift the responsibility of retirement savings to the individual, so more people are looking to invest their money in personal retirement options than ever before. Many insurance agents find annuity insurance sales rewarding, because they have a job that involves helping their clients obtain financial security for retirement.

Selling annuity insurance can provide substantial income, with average commissions of around seven percent. Annuity insurance agents can make $7,000 by selling just one $100,000 annuity.

Why buy Annuity insurance leads?

The fastest way to grow your annuities business is to purchase qualified annuity leads. Many lead generation companies have annuity leads for sale, but what sets Parasol Leads apart is our extensive offering of quality annuity leads. We sell real time annuity leads for agents to help insurance businesses like yours grow.

Generating your own annuity leads takes hours of manpower. Successful lead generation departments have several SDRs prospecting for leads with outbound efforts, while marketing teams focus on growing inbound leads. Many insurance companies are small businesses, which makes it difficult to scale insurance lead generation efforts.

Parasol Leads can help. We provide the outbound and inbound demand generation team you need to achieve the lead volume you want. Contact us today to learn more about our annuity leads for sale or sign up to become an annuity insurance leads buyer with Parasol Leads.

Tags: annuities, qualified annuity leads, annuity leads, annuity insurance leads, annuity leads for agents

Life Insurance Sales Set a Record in Q1 2017

Posted by Michelle McKinley on Wed, Jun 21, 2017

Life Insurance Sales Resulted in Record High Q1 Numbers

First quarter indexed life insurance sales were $446.5 million. That number is down 16% compared to Q4, but up over 3.4% compared to Q1 2016. “This quarter, indexed life insurance sales were greater than they have ever been in any first quarter, since their introduction 20 years ago,” said Sheryl J. Moore, President and CEO of both Moore Market Intelligence and Wink, Inc. When asked about the life insurance sales decline from last quarter Moore said, “I don’t find the sales decline from last quarter remarkable; that is just a cyclical trend in sales of life insurance products.”

The Wink Sales & Market Report is the insurance industry’s number one resource for indexed life insurance sales data since 1997. It recently expanded to included fixed universal life insurance and whole life products. One hundred life insurance carriers participated in the 79th edition of the report.

Total Q1 non-variable universal life insurance sales were even higher at over $930.3 million. Non-Variable universal life insurance sales include both indexed and fixed universal life insurance product sales.

The survey named Prudential as the number one carrier overall for non-variable universal life insurance sales, with a market share of 6%. Transamerica took second place for non-variable UL, but did have the number one selling product for non-variable universal life insurance sales for all channels combined in the first quarter. Transamerica retained the number one ranking for indexed life sales with an 11.2% market share.

Additional life insurance products will be added to Wink’s Sales & Market Report in coming quarters. The firm will be focusing on increasing participation with their current product lines of indexed universal life insurance, traditional universal life, indexed whole life and traditional whole life insurance product sales.

Now is the time to expand your life insurance business. Grow your insurance sales with exclusive life insurance leads for agents from Parasol Leads. Learn more about our life insurance lead generation services today.


Tags: insurance sales, exclusive life insurance leads, life insurance leads

Life Insurance Premium Trends and What They Mean for Your Life Insurance Leads

Posted by Michelle McKinley on Tue, Jun 20, 2017


Life Insurance Sales and Premiums Are Up

Now is a great time to be selling life insurance. Premiums and sales are on the rise, but what does it mean for life insurance lead generation? The best life insurance leads for agents are exclusive and come from targeted marketing efforts. As more and more agents make the switch to life insurance sales, will the pool of exclusive life insurance leads dry up?

The individual life insurance new annualized premium increased 5% in Q1 this year compared to Q1 2016, according to LIMRA’s First Quarter 2017 U.S. Individual Life Insurance Sales Survey.

About 60 percent of the companies participating in LIMRA’s survey reported sales growth, including nine of the top 10 insurance carriers. “U.S. individual life insurance premium sales increased all but one year since the Great Recession in 2009, and 2017 has started off solid with growth across every product line except for variable universal life,” according to Ashley Durham, associate research director, LIMRA Insurance Research. “LIMRA expects growth to remain positive throughout the year, with whole life and universal life insurance continuing to drive results.”

While individual life insurance grew, the total number of policies sold in Q1 decreased 2%, compared with the same quarter in 2016. Variable universal life insurance premiums fell 3% in Q1.

Whole life insurance products continue to enjoy positive growth numbers. In Q1, whole life insurance premiums grew 7%, with eight of the top 10 insurance companies reporting growth. Whole life insurance premiums have increased for the past 11 years. Term life insurance premiums also saw an increase after declining in Q4 of last year.

Take advantage of the current state of the market. Now is the time to purchase exclusive life insurance leads. For the best life insurance leads for agents, contact Parasol Leads and become a lead buyer. Our leads are competitively priced, high quality and convert. Leverage the demand for life insurance, and become a top seller with life insurance leads from Parasol Leads.

Tags: exclusive life insurance leads, buying life insurance leads, life insurance leads

How Difficult is it to Sell Life Insurance?

Posted by Michelle McKinley on Thu, May 18, 2017


The Challenges People Face When Choosing a Career in Life Insurance Sales

Seasoned life insurance agents know the struggle to sell all too well. Life insurance industry analysts place the burnout rate for first-year life insurance agents at higher than 90 percent. That’s fewer than one in every 10 people who begin a career in life insurance sales remains in the business for longer than a year.

Life insurance sales is challenging for agents for a number of reasons. For starters, the compensation is usually entirely commission based. It’s difficult to find qualified customers, and insurance companies can provide few life insurance leads. If that didn’t make life insurance sales hard enough, even when you do get exclusive life leads, the product itself can be hard to sell. Unlike other insurance products, life insurance doesn’t provide instant gratification that leads to impulse purchases.

While new life insurance agents face many challenges, there are benefits to choosing life insurance sales as a career.

  • Life insurance sales agents are in high demand
  • Commission percentages for life insurance sales are higher than other insurance sales
  • Life insurance agents get paid commission on renewals for every year the policy is enforced, creating an additional income stream

Here are some pros and cons to life insurance sales careers:

Commission-Based Income

Pro: Most life insurance agents are considered independent contractors which means they don’t receive a salary or benefits. The benefit to not being considered an employee, is that a company cannot force you to work set hours. As a life insurance agent you can work at your own schedule, but life insurance sales does take a lot of work, especially in the beginning.

Con: You only earn when you sell. You often don’t receive benefits.

You Must Acquire Life Insurance Leads

Pro: Some insurance agencies will provide you with exclusive life leads to help you sell. You can purchase exclusive life insurance leads for agents from life insurance lead generation companies.

Con: Life insurance is a competitive industry. Finding qualified life insurance leads is no easy feat. Many life insurance lead companies sell both exclusive and non-exclusive leads. Exclusive insurance leads can be expensive, and non-exclusive insurance leads have been sold to multiple life insurance agents. Employers who provide exclusive insurance leads often pay a lower commission, because they have to pay for insurance leads or lead generation services.

Life Insurance Sales

Pro: After time, you’ll learn how to pitch life insurance. There are multiple resources life insurance agents can use to help pitch and sell life insurance.

Con: Even when pitching to a qualified prospect, you can’t assume the sale will be an easy one. Life insurance is a difficult product to sell, because you have to bring up the topic of death.

If you’re starting a career in life insurance sales, and having trouble acquiring insurance leads contact Parasol Leads. We generate thousands of qualified life insurance leads each day for our agents across the country. We sell both non-exclusive and exclusive life insurance leads for agents. Spend less time prospecting for exclusive life leads, and buy life insurance leads today.

Tags: exclusive life insurance leads, life insurance lead generation, life insurance sales

Vehicle Deaths Estimated to be Highest in Nine Years

Posted by Michelle McKinley on Tue, May 16, 2017

How Increased Vehicle Deaths Affect Life Insurance and Auto Insurance Companies

A recent study shows that an estimated 40,200 people died in automobile accidents on the road in 2016. That’s a six percent increase over the previous year, and a fourteen percent increase since 2014. It’s the highest two-year increase in more than 50 years. October 2015 saw the most auto deaths, but the highest year over year increase came in February.

Lower gas prices and an improving economy contributed to a three percent increase in vehicle mileage, but distracted driving and other risky driving behaviors are to blame for the uptake in accidents according to analysts. According to the National Safety Council survey, sixty-four percent of drivers are comfortable speeding, while forty-seven percent are comfortable texting while driving. While drivers often believe that voice-command texting is safe, it can take over 15 seconds to complete which exceeds the safe level of interaction time.

The cost of these deaths, injuries and property damage is estimated to be about $432.5 billion over the course of last year.

As the amount of accidents, and their severity increases, so does the cost insurance companies have to payout through auto insurance and life insurance claims. As a result, insurance costs will rise, which can make it difficult to sell policies.

If you are an independent auto or life insurance agent, Parasol Leads can help you increase insurance sales with life insurance leads. With exclusive life insurance leads for agents, you can spend less time prospecting, and more time on the phones converting leads into sales. Whether you’re looking for exclusive life leads or shared leads, Parasol Leads generates the best life insurance leads for our clients. Set your own filters, and buy insurance leads that fit your needs.

While the increase in claims and severity may be on the rise, your auto and life insurance sales can be on the rise as well with help from Parasol Leads.

Tags: exclusive life insurance leads, life insurance lead generation, life insurance leads, life insurance sales

Why Some Water Damage Claims Aren’t Covered

Posted by Michelle McKinley on Fri, May 12, 2017

Know the Ins & Outs of Homeowners Insurance Before You Sell It

Water damage can come from several sources, which means it can fall under different areas of coverage. Natural flooding is considered to be very different from standard water damage and is covered under separate insurance policies. When you receive a homeowner’s insurance claim, look for these things to judge the claim correctly according to the owner’s insurance policy.

Was the water damage gradual or sudden?

Homeowner’s insurance is meant to protect homeowners from sudden unexpected damage to the home. Water damage can build up for a long time before it becomes obvious to the owner, making it difficult to assess if the damage was gradual or sudden. For example, the policy holder may file a claim for a crack in a foundation, but if the crack wasn’t found and water seeps into the basement and causes damage that might not be covered because it was considered gradual. Another example would be if there is a slow faucet leak under a sink that eventually causes damage to the sink.

Sudden damage can include a pipe breaking that leads to a flood, or a tree coming through the roof of a home after falling in a storm and allowing water to enter.

Check the policy

The homeowner’s insurance policy will be the deciding factor of whether or not secondary damage is covered. Some states require insurance companies to cover secondary mold damage caused by legitimate water damage claims. Your adjusters should know the exceptions and to understand exactly what the policy covers.

Water damage vs flooding

Most homeowner’s policies cover sudden water damage except for flooding. Flooding is not covered by most homeowner’s insurance. Flood insurance is a separate requirement. The definition of flooding in insurance terms is the moment water from a natural source touches the ground. Insurance adjusters need to get a clear idea of what the water source was before adjusting an insurance claim. Don’t automatically deny a claim when you hear the word flood.

Making a judgment

When making a judgment on a homeowner’s insurance claim, ask for evidence. Ask for any home maintenance records, descriptions and photos. It’s also important to interview professionals who worked on the situation prior to your examination. Then use your experience and the policy to dictate whether or not the insurance claim is covered.

Ready for more homeowner’s insurance leads? Parasol Leads is a top insurance lead generation company, providing insurance agents and brokers with high quality homeowners insurance leads that convert. Contact us today to learn more about our homeowners insurance lead generation practices, and how you can buy insurance leads from Parasol Leads. Grow your insurance business today.


Tags: buy home insurance leads, home insurance leads, homeowners insurance