Small Business Marketing Services
About Parasol Leads for Small Business Marketing
Small businesses have a unique set of challenges when it comes to marketing. Budgets are tighter and return on investment is paramount. Digital marketing is expensive, making it challenging for many small business owners to see a good return on their digital ad spend. At Parasol Leads, we’ve worked with small businesses from various industries nationwide to grow their leads and revenue, while meeting their target CPLs and ROI goals. With a combination of local marketing, affordable media channels, and bottom of funnel paid search, we can help you achieve your business growth goals.
How We Can Help Grow Your Small Business Revenue
Get in front of your target audience with digital and web services from Parasol Leads. Build a reliable and trusted brand online. Some of our services include:
- Wordpress Website Development
- Wordpress Website Maintenance
- Lead Generation through digital marketing
- Social Media
- Search Engine Optimization
- Google Business Listing
- Email & SMS Outreach
- Inbound Calls
- Direct Mail
Ensure Success
When you work with Parasol Leads, you’re investing in your future success. Our campaigns generate real results because we:
- Use a virtual number for call campaigns
- Have a CRM tool we use to provide real-time updates and lead tracking
- Focus on quality as well as quantity
- Use detailed targeting and a multi-campaign approach
- Have detailed forms that allow us to filter lead quality at the first step
- Invest in heat map technology
- Consistently optimize our campaigns based on performance
Our Methodology
- Transparency : We share the login’s of all documents, reports and online tools. We use your accounts for advertising - so you ALWAYS have access to everything
- Weekly Review : Call scheduled every week after internal review to identify and resolve any issues at an early stage and for continuous improvement of campaigns
- Monthly Meeting : Presentation and discussion of reports and to identify the focus areas of the next month based on the overall company plans
The Parasol Leads Advantage
- Experienced We’ve been in business for many years, and consistently receive positive reviews from our clients.
- Professional We have a professional team ready to help you reach your goals.
- Affordable We provided the best pricing and dedicated service.
- Accredited
Small Business Digital Marketing Opportunities
Emerging Digital Platforms
New social media platforms and technologies like artificial intelligence and augmented reality are providing small businesses with innovative ways to connect with their audience.
Data-Driven Marketing
With more tools available for data collection and analysis, small businesses can now tailor their marketing efforts with precision, reaching the right audience at the right time.
Content Marketing/ Video Marketing
High-quality, relevant content remains a powerful tool for building brand authority and trust. Small businesses can capitalize on this by creating valuable content that resonates with their target audience.
Social Commerce
The integration of e-commerce with social media platforms (like Instagram Shopping and Facebook Marketplace) provides small businesses with direct sales channels to reach their audience seamlessly.
Local SEO and Hyper-Targeting
Optimizing for local search has never been more important. With more consumers searching for local services online, small businesses can benefit from enhanced local SEO strategies and hyper-targeted ads.
