You’re Losing Insurance Sales Because of This
5 Ways to Perfect Your Insurance Pitch
Some people are just born sales people. Others need a little coaching. Don’t give up on a potential star insurance agent before they’ve had a chance to grow. Use these top insurance sales strategies to take a mediocre agent, and turn them into an insurance agent super star.
Use Recordings
Role playing can be an intimidating process, but it’s one of the best ways to refine a pitch. Video recording can be an answer to those new insurance agents squeamish about role playing with colleagues. Practicing your insurance pitch via video can help you perfect:
- Proper amount of eye contact
- Confidence in your pitch
- Correct any physical distractions like fidgeting Listening
Keep Track of Lost Deals
Most people would say that mistakes are worth making as long as you learn from them. The same goes for lost insurance deals. While no one wants to lose an opportunity, you can learn from every lost sale. Take notes of each loss – what you said and didn’t say – in order to learn on your next sales call.
Work Closely with Peers in the Beginning
While there are many different sales styles, you or your newer insurance agents can learn from seasoned veterans. Listen in on sales calls, read their email outreach, study their pitches and compare their methods with what you’re currently doing. Take their feedback into consideration, but make your pitch your own for best results.
Memorize First, Then Improvise
It’s important to memorize your insurance sales script at first. This can prevent you from stumbling on sales calls, or tripping on your words. Once you’ve got your pitch down, and feel more confident, you can improvise.
Learn from Non Insurance Sales Reps
There are certain aspects of sales that are universal. Pay close attention to how other sales people pitch their services or products. Use these tried and true techniques in your insurance outreach to close more insurance sales.
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