Generate More Life Insurance Sales Leads
Earn More from Life Insurance Leads – Partner with Parasol Leads
The average person buys life insurance seven times throughout their life. That’s not including similar or compatible life insurance products like long term care insurance, disability insurance annuities insurance or end of life insurance.
Joining the Life Insurance Industry
If you don’t already sell life insurance, you should. Life insurance sales provide high commissions, and there’s no need for much additional training if your business already sells insurance policies.
The U.S. insurance industry’s net premiums written totaled $1.1 trillion in 2014, while premiums from health and life insurance making up 56% of that number. Net premiums for the life insurance and annuities sector totaled $644.5 billion in 2014.
Generating Life Insurance Leads Online
There were 895 life insurance companies in the U.S. in 2014, and that number has only grown since. While more customers are applying for life insurance online, more businesses are going digital raising competition and bid prices.
Generating life insurance leads online isn’t easy, and takes a great deal of experience and education. However, if done properly online insurance lead generation can result in significant increases in earnings and leads for insurance sales teams.
There are a few tried and true ways to generate life insurance leads online:
1. SEM Campaigns – Search Engine Marketing campaigns are one of the best sources of leads for any industry, but especially for insurance. The most popular platforms are AdWords and Bing. A heavy knowledge of SEM or PPC is required to optimize campaigns enough to reduce your cost per acquisition and remain ROI positive.
2. SEO – Search Engine Optimization techniques can help you increase your organic ranking on SERPs like Google. The higher you are on the page, the more likely you are to get customers to visit and fill out your web forms.
3. Affiliate Marketing – Affiliate Marketing Networks can connect you with affiliates and publishers who can send traffic to your life insurance offerings.
4. Social Media – By branding your business through social media you can generate traffic to your site and convert more millennials.
Buying Life Insurance Leads
If maintaining insurance marketing campaigns is outside of your budget, or you lack the expertise to optimize campaigns, insurance lead generation companies like Parasol Leads can help. We manage paid and organic campaigns for our clients, generating thousands of life insurance leads per day.
Our clients can establish filters, and only purchase fresh leads that fit their criteria. Contact us today to buy life insurance leads and learn more about how we help insurance companies convert more leads.