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MetLife Study Shows Growth in Employer Nonmedical Benefits

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More employers are open to a wider range of benefits

Employers may be more open to hearing about everything benefits brokers have to offer. Analysts at MetLife Inc. shared results from a recent survey that showed that buyers’ level of interest increased by 7 to 11 percentage points between 2015 and 2016.

The company surveyed about 2,504 benefits buyers at U.S. firms with at least two employees. The MetLife survey team asked benefits buyers about their level of interest in hearing from brokers about 16 topics.

The Affordable Care Act has imposed complicated benefits richness, employee counting, benefits reporting and penalty rules on employers, which has led to the increase in employer interest. In 2015, just 7% wanted to hear about the new benefits. One year later, 64 percent said they are interested in learning more.

The percentage of employers who said they want to hear about nonmedical benefits, such as dental or disability insurance rose 10 percentage points to 58 percent. Another hot topics for employers is global benefits. The percentage of employers interested in global benefits solutions jumped 9 points from 41 percent to 52 percent.

Global benefits ranks last in terms of employer interest, but more employers wanted to hear about global benefits in 2016, than wanted to hear about physical wellness programs in 2015 – according to the study.

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